Talp for
B2Bs
Reconstruct the whole buying committee, champion, economic buyer, skeptic, and pressure-test your product, ads and positioning against all of them at once.
The decision was made on a hunch. The result was a surprise.
Sales loved the deck. The buying committee didn’t.
Demand-gen creative got clicks but no meetings.
We expanded into a new region and the message never translated.
talp would have told you first. We simulate your exact audience and predict what they’ll do, so the surprise happens in a simulation, not in your numbers.
Build what they actually use
Test the product, not the pitch
Run procurement, end-users and finance through your product UI, dashboards, onboarding and demo flows and find where the value gets lost.
Pricing-page design, not the price
See how the whole committee reads your packaging and pricing-page layout, so structure and clarity win the room (talp simulates behaviour, not willingness-to-pay).
Design-stage, in Figma
Validate flows, dashboards and decks while they’re still in design, and answer the objections before the real call.
Test every ad, on every channel
Every channel, one engine
Test LinkedIn, video, OOH and influencer demand-gen with your simulated buying committee, before you scale a cent of spend.
Champion vs. skeptic
See how each role reads a value prop, so the message earns a meeting instead of a scroll.
Expansion-ready creative
Read how a campaign lands in a new region before you localise it.
Expand without guessing
Enter a market with foresight
Simulate buyers in any country and read how a new positioning or category story will be received before you invest.
Focus groups at any depth
Run ultra-detailed digital focus groups with your exact ICP, by role, company size and sector, on demand.
Surveys that don’t lie
Field behaviour-true surveys instead of stated-intent panels that flatter your roadmap.
The short version: talp predicts what a human will do across your products, your ads and your strategy. And the engine compounds, every simulation makes the next prediction sharper, so your edge grows over time.